On October 21, local time, OpenAI announced the launch of its AI browser, ChatGPT Atlas, which is now available on Apple's macOS with future plans to expand to Windows, iOS, and Android platforms. This new browser integrates ChatGPT directly into the web browsing experience, allowing users to ask questions, summarize web pages, or compare products in a sidebar, receiving intelligent suggestions in the input field.
According to OpenAI, ChatGPT within Atlas can read web content and provide real-time suggestions in the input box, while users can command the AI to open, close, or bookmark tabs, facilitating a more natural human-computer collaboration experience. Currently, this feature is available in preview mode for Plus, Pro, and Business users. Through proxy mode, ChatGPT can also perform more complex tasks on behalf of users, such as planning trips, filtering products, or auto-filling forms.
Since the launch of ChatGPT at the end of 2022, OpenAI's weekly active users have approached 700 million. The company is extending its reach from chatting, video, and images to web interactions, aiming to bridge the "last mile" in AI applications—empowering models to perform tasks directly within the web environment. Industry experts believe that the launch of Atlas marks OpenAI's entrance into competitive territory against Chrome and Edge with a standalone browser product.
As generative AI becomes more widespread, competition in the AI browser space is intensifying. Other products, including Perplexity's Comet and Opera's Neon, are also attempting to integrate AI models into their browser core. Compared to these offerings, Atlas emphasizes "AI execution" rather than being limited to "AI Q&A."
Atlas also features privacy protection and transparency capabilities. OpenAI states that all AI-generated content within the browser is watermarked, and screen recording functionality has been temporarily disabled to prevent unauthorized dissemination.
At market close, Alphabet shares fell by 2.37%. Analysts believe that OpenAI's new initiative could undermine Chrome's long-term advantages and open a new phase of competition for AI agents on the web.
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