John FitzGerald
08-10

$Micron Technology(MU)$ $SK hynix(SKHY)$ $SanDisk Corp.(SNDK)$ $Invesco QQQ(QQQ)$ $Apple(AAPL)$ Articles and posts about Apple and CXMT have been making the rounds again, but honestly this is just recycled news from three weeks ago. None of the coverage, either now or back then, has really framed the situation correctly.

A few things worth noting. Apple could have secured memory earlier but didn't. There's plenty of memory available even with the so-called shortage, but Apple would need to pay a competitive price, which it doesn't seem willing to do. Micron, SK Hynix, and Samsung don't really have the time to chase Apple's pricing expectations.

Apple has some supply, but it doesn't have five years' worth, and certainly not ten, and that's the kind of timeframe Apple should be thinking about. Whether Apple sources memory from CXMT for its iPhones in China is mostly beside the point. CXMT is already tight on supply, and if it filled Apple's China orders, it wouldn't have anything left to ship elsewhere.

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