Big Tech earnings arrived like buses on Wednesday: after days of waiting, Alphabet and Microsoft reported results within hours of each other. But while both companies are investing heavily in artificial intelligence, Wall Street delivered two very different verdicts. The dividing line? Not just how much companies spend on AI, but how effectively they turn that spending into growth and cash flow. Alphabet: Cloud Growth Comes at a Cost $Alphabet(GOOG)$ cloud business is expanding as Google races to establish itself as a leading provider of AI infrastructure. The early results are encouraging, but the price tag is becoming harder for investors to ignore. For the second consecutive quarter, Alphabet reported negative free cash flow, with an outflow of